Small Business Events 2015

Posted on 3:33 pm, January 5, 2015 by

Small Business Events

With the New Year around the corner, you as an entrepreneur would have already made your resolutions, strategies and other relevant plans to take your business to the next level. There are many who would be planning to venture into business and those who would like to diversify their business. There are many small business events that give an insight … Read more

Top 5 Digital Marketing Trends to watch out for in 2015

Posted on 12:11 pm, December 15, 2014 by

Digital Marketing

In a couple of weeks’ time 2014 will draw to a close. Startups and established businesses would be burning the midnight oil to figure out various marketing and advertising strategies for next year. Though the basics of marketing has not changed much, the landscape of marketing has changed drastically. It’s an era of digital marketing. Therefore digital marketing has to … Read more

Advantages of partnering with other businesses today

Posted on 1:30 pm, November 13, 2014 by


Today the business environment is very competitive. Organizations need considerable financial strength and constant innovation to both survive and thrive. It may be a wise move for firms to partner with other businesses to stay competitive and boost business prospects. We look at the benefits of doing the same. Increased strength and credibility – When companies partner with other successful … Read more

Tips on Business Etiquette

Posted on 2:24 pm, November 11, 2014 by


Today, business is more than just generating more revenue and profits.  It is also about establishing and nurturing goodwill and relationships. We look at what business etiquette to follow in the workplace. Get up on your feet – Don’t follow the laidback attitude by remaining seated when being introduced to somebody new. You need to show at least the basic … Read more

How to choose the right employees for your business

Posted on 11:08 am, November 3, 2014 by


Hiring employees is both a science and an art. Having the right employees is crucial to the success of your business. The wrong choice of employees can adversely affect the morale and financial prospects of any business. We look at ways to select candidates who fit the needs of businesses currently as well as in the future. Make a list … Read more

Factors to consider before turning your hobby into a business in the coming year

Posted on 5:12 pm, October 30, 2014 by


Hobbies are a great way to unwind and relax. People derive a lot of satisfaction and enjoyment by indulging in their hobbies. It is a good idea to make your hobby into your business. This way you will be doing something you enjoy and are passionate about while also making money and fulfill your business goals. However, running a business … Read more

How to motivate your employees in the contemporary business scenario

Posted on 3:16 pm, October 24, 2014 by

Motivate Employee

Employees are the engines that drive various businesses. They are also the public face of companies. Their levels of individual happiness and work productivity have a direct and significant impact on business image, revenues and profits. We look at ways to keep your employees motivated as well as in good spirits. Be up-to-date -The modern business environment is constantly changing … Read more

Tips to keep your business moving forward

Posted on 3:56 pm, October 14, 2014 by


The world is a constantly changing place. It is important that your business keeps on changing to remain relevant and competitive. Your business needs to keep moving forward in order to survive and grow irrespective of the economic situation or other factors beyond your control. We look at some valuable tips that will help your business keep moving forward: Make … Read more

Are you geared up for Black Friday and Cyber Monday 2014 sales

Posted on 2:13 pm, October 8, 2014 by

Cyber Monday

In the year 2013, Black Friday and Cyber Monday sales had increased by 15% and 18% respectively. This report was released by a trend tracking firm, ComScore. They also reported that there’s a probability of a greater increase in the after Thanksgiving sales in 2014. It’s the time of the year when you should get the most possible sales. Have … Read more

How to handle difficult customers

Posted on 2:31 pm, September 24, 2014 by

Difficult customers

All businesses have to deal with disgruntled customers at some point of time. Some customers may have genuine grievances while some may not. In either case, one must learn to handle the customer as well as the situation properly. We take a look at different strategies and techniques to handle difficult customers. Be specific – When the customer is making … Read more