Five Tricks to Extend Your Marketing Budget

Posted on 11:39 am, October 20, 2016 by


Developing a cost-effective marketing strategy that still yields exceptional results is inherently difficult, so it is important to understand how to get the most out of your marketing budget without investing too much of your time or money. This is best accomplished through a precise approach to marketing that reaches the greatest number of potential property buyers and sellers rather … Read more

Small Business Saturday, Is Your Business Prepared?

Posted on 10:53 am, October 18, 2016 by


It’s an era of global markets and capitalism. But even if the small businesses offer superior products and services, there is a possibility that many small businesses do not succeed. Seven years ago, American Express (AmEx)introduced the concept of Small Business Saturday, the first Saturday after the Thanksgiving Day. It encouraged all its card holders to shop with the small … Read more

6 Tips To Prepare Your Business For Black Friday

Posted on 7:28 am, October 15, 2016 by


Festival seasons are around the corner. Is your business all prepared to capitalize on this opportunity and have better Black Friday? If not, we will walk you through a few best steps to drive sales on this Black Friday. Here we go. Plan Ahead There are many shoppers who start their shopping towards the mid of September or early October. … Read more

The New US Immigration Law Is Wooing Foreign Entrepreneurs

Posted on 9:54 am, October 12, 2016 by

new immigration law

America is the land of dreams where many entrepreneurs of foreign origin are educated at some of the most prestigious universities. However, those who go there in student visa are unable to stay there if they are not employed by the American companies or if they lose visa lotteries or are unable to sponsor themselves through the current existing investor … Read more

How To Choose An Influencer To Reach Out To The Customers

Posted on 9:40 am, October 7, 2016 by


” True influence drives action, not just awareness. “ Social media platforms such as Facebook, Twitter, Snapchat and so on act as one big megaphone for the customers to voice their opinions regarding a particular brand. These platforms have altered the equation of power between the customers and brands. The reason is people are swayed by the peer recommendations and … Read more

Escalating Health Insurance A Concern For Small Businesses

Posted on 10:53 am, October 4, 2016 by


A major concern faced by many small business owners today is the cost of their employees’ health insurance. As per the report released by the National Federation of Independent Business (NFIB) Research Foundation’s Small Business Problems and Priorities survey that takes into account the time period of last four years, the ever-increasing cost of health insurance is the top most … Read more

Creating Brand Awareness Before The Product Launch

Posted on 9:05 am, September 28, 2016 by

brand awareness

It’s a very competitive market environment today, and the consumers are looking out for products that are relevant to their needs. Today’s consumers are overwhelmed by the amount of information about the companies and brands that they deal with. Consumers will not buy the products blindly. They purchase the products that they feel is the best fit or will enrich … Read more

Promotion Of New Product Using Email Marketing

Posted on 8:44 am, September 26, 2016 by


The product marketing is highly carried out to market the product to the customers. It helps to promote the product to very own loyal customers and also with the users who are all familiar with the brand. Usually say the email marketing is the key success for most of the products and it directly targets the audience. Since the technology … Read more

Why A Small Business Should Integrate Inventory Management System

Posted on 9:18 am, September 23, 2016 by


An inventory is a warehouse that stocks the goods of a business. Inventory management is an important aspect of any business because it involves maintaining the stable number of the stock of the products a business deals with to meet the customer demand. Remember, that the present day scenario is the customer driven and for a business to stand apart … Read more

Why Attitude Is Everything In A Workplace

Posted on 6:32 am, September 20, 2016 by

Attitude Is Everything

“The greatest discovery of my generation is that a human being can alter his life by altering his attitudes.” – William James In the current workplace scenario, employers are looking for soft skills along with technical skills. One of the most vital soft skill that is essential to create a positive and optimistic work environment is the “Positive Attitude”. If … Read more