6 Money Saving Tips for Small Businesses

6 Money Saving Tips for Small Businesses

Every business, large or small, is established with the motive of profit-making. Successful businessmen have their own signature style of managing their business. Service or manufacturing, there is always scope for improvisation in order to increase the efficiency of the resources that would enhance a business’s bottom line. However, charging a higher price for a product or service to your … Read more

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Is Snapchat for your small business?

Is Snapchat for your small business?

Snapchat is a social app for your smartphones. Young people who are either in high school or in college use this social media application to connect with their friends. Instead of texting, they use videos and photos to convey their message. Snapchat is a mobile application that can be downloaded on to an iPhone or Android device. The young crowd … Read more

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Tips for saving time in the morning

Tips for saving time in the morning

Many of us find getting out of the door in the mornings on time can seem like a constant battle. A recent study conducted by Today Show/AOL survey revealed that on average women spend 6.4 hours each week on their appearance. While, men spend a total of 4.5 hours a week getting ready to leave for work. Whether you are … Read more

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Why SEO is Still Important for Small Businesses

Why SEO is Still Important for Small Businesses

SEO, or search engine optimization, has gotten a bad rap over the past couple of years, particularly in the wake of Google’s recent algorithm changes. Some people have even declared that SEO is dead or moribund. Some insist that PPC, or pay per click, is a better tool to drive traffic to one’s site and is well on its way … Read more

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Small Business Events March – June 2014

Small Business Events March – June 2014

Small and medium business events such as seminars and free tradeshows give startups and also established businesses an opportunity to meet likeminded people, exchange business cards and also to understand the latest developments in their industry. Attending these events provide additional insights into the many services and resources available for small businesses. Thanks to the Internet, for those who are … Read more

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3 Alternatives to the Small Business Loan

3 Alternatives to the Small Business Loan

Most small business owners were feeling optimistic at the start of the year, according to a Gallup/Wells Fargo poll. The vast majority felt their prospects for 2014 were better or about the same as they were for 2013. The primary concerns for those not feeling optimistic were the Affordable Care Act, the overall health of the economy and the perpetual … Read more

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How to make your business profitable in 2014

How to make your business profitable in 2014

Small business owners have fared differently financially in 2013. But they share the same goal of being profitable in 2014. Here we look at effective strategies to accomplish precisely that. Have a written business plan – Don’t try to keep everything about your business in the head. You are likely to forget many important details. A detailed and well thought … Read more

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Did you meet your goals last year?

Did you meet your goals last year?

It is a good practice for firms to set business goals every year.  The beginning of a new year is a good time to introspect. Did you manage to achieve all of last year’s goals?  Which goals were partially achieved? Which did you miss out on? Here we’ll take a look at strategies of improving business goal for the current … Read more

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Set Small Goals throughout the year

Set Small Goals throughout the year

All businesses, whether big or small, need to have well defined goals.  It is important to set long term and short term goals. Only if you achieve the short term goals is it possible to achieve the long term goals. Goals are essential to provide business ventures direction and motivation. How to set short term goals First step is to … Read more

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How to maximize your small business email marketing campaign

How to maximize your small business email marketing campaign

Marketing emails are a reliable resource to increase company sales, expand target audiences and attract traffic to online stores, blogs and social media. Data-driven tactics are the key to getting the most from email marketing. In other words, follow the metrics. Measuring the outcomes of past campaigns, especially the poor ones, can provide insight on what needs to be changed … Read more

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