4 Trends That Drive Business Growth

Posted on 10:09 am, February 21, 2017 by


To take an already successful and flourishing business to another level, an entrepreneur has to be up to date with the latest business trends and gradually adapt them too. Understanding the latest trends that drive the business and also adapting them subsequently will help small businesses grow as well as survive the highly competitive economy. One of the many major … Read more

Importance of Mobile Marketing for Small Businesses

Posted on 11:47 am, February 3, 2017 by

As more and more people are using smartphones, it is a modern necessity that small businesses have a significant mobile presence. Folk prefer to check things on the smartphone rather than their laptops and desktops. Small businesses not having a mobile website will lose out to the small businesses that do. It is essential that small businesses plan and chalk … Read more

Why Small Businesses should have Mobile Apps

Posted on 9:27 am, January 30, 2017 by


Today there are umpteen small businesses existing in the market. The competition is fierce to vie for the suitable customers. The latter are very savvy these days and have a lot of knowledge about the various small businesses. Customers are very much aware of which small businesses offer the best services and/or products. They usually take feedback from fellow customers … Read more

Putting Together A Good Financial Team

Posted on 9:47 am, January 25, 2017 by


The financial health of your small business reflects the health of your business. Hiring the right people to manage your financial performance will enhance the profitability, maximize the cash flow, and thereby provide an edge over your competitors. At some stage of your business life cycle you need to hire a financial professional. This should be as per your business … Read more

ERP Software for Small and Medium Businesses on the Rise

Posted on 9:34 am, January 23, 2017 by


Enterprise resource planning (ERP) has gained popularity in recent times as it makes managing business operations easier. The ERP software allows organizations to access a system of highly integrated applications. It helps in the management of business and assists in specific back office activities. ERP technology and software is gradually being implemented in small to large enterprises worldwide. Small businesses … Read more

Its New Year, Planning To Grow Your Email Subscribers

Posted on 7:42 am, January 11, 2017 by


It goes without saying that the email marketing is a high impact and affordable marketing tool to get the message across to the current customers as well as the potential ones. However, the reality is that email databases need to be update frequently else it will naturally degrade approximately by 22.5% every year. This could be due to various reasons … Read more

Video Marketing Strategies To Convert The Viewers Into Customers

Posted on 5:16 am, December 26, 2016 by

video marketing strategies

Video Marketing is fast catching up as a medium to reach out to the audience. Visually appealing videos give the customers an overview of a product or service in less than thirty seconds without overwhelming them with the textual content. There are so many tools to create appealing videos that the small enterprises can shoot their own videos using their … Read more

Top 3 Lessons Every Business Owner Should Know to Face The Present Day Market Challenges

Posted on 6:39 am, December 22, 2016 by


There are a few things every business owner should understand to face the challenges of the current day market situations. Following are the pointers that every small business entrepreneurs should consider if they want to move their business to the next higher level. Training Is An Ongoing Process Every business should integrate a continuous learning plan in its process. It … Read more

3 Tips to Boost Post-Holiday Sales

Posted on 8:49 am, December 16, 2016 by

3 tips boost sales

With Christmas and New Year around the corner, most of the small businesses would have been well prepared to meet the holiday rush. However, there is going to be slow period after the holiday rush. You need to be aggressive if you want to boost your post-holiday sales. Business analysts opine that usually January retail sales are down as the … Read more

Top 5 Strategies Every Sales Team Needs To Move Every Sale Forward

Posted on 10:18 am, December 5, 2016 by

sales team

One of the things that is at the top of the mind of the sales personnel at every sale vertical is the sales strategy. However, remember that there is no cut and dry sales strategy or off-the-shelf techniques that can be applied to every sales firm or even for every sale representative with the same organization. A well-defined sales strategy … Read more