Social Media Then and Now

Posted by Maya Pillai

Today, words like Facebook and Twitter have become an integral and prominent part of life. They are nothing but part of social media, which has a long history and promising future. We look at social media’s evolution and significance. The Early Days Man is a social animal who has always strived to communicate with other humans over long distances. The … Continue reading


Google+ Helping Small Businesses

Posted by Maya Pillai

Recently, Google launched a program to help small businesses set up their own websites known as ‘Get Your Business Online’. This program was in about 20 countries including Brazil, UK and Kenya. A study conducted by BIA/Kelsey reveals that these days, almost 97% of consumers turn to the Internet to search and research products/services in their local area. A stage … Continue reading


Is Google Plus the Latest Business Social Networking Tool for You?

Posted by Maya Pillai

“A lot of people appear to be saying that they’ll use the G+ “Hangouts” video group chat function from here on no matter what” –  Alex Schleber (Business Coach). Social networking has become a part and parcel of the small business marketing strategies. It is a fact that Facebook and Twitter are the most widely used social channels by small … Continue reading