Balancing an Ecommerce Site and Retail Store

Posted by Maya Pillai

When you are in business, you need to sell. E-commerce is a useful tool to accomplish your company goals. The field of E-commerce is growing by leaps and bounds. However traditional retail stores have a number of advantages. Which one should you choose is a question many businesses ask themselves. Here we will explore the two business approaches you can … Continue reading


Business benefits of payroll software

Posted by David Stevenson

In the current economic climate, it can be a very uncertain time for many small businesses which will be looking for various ways to make their organizations more efficient and streamlined. One way to help achieve this goal is by integrating innovative software into their firms. For instance, in a manufacturer’s shop floor, they could invest in quicker machines to … Continue reading


Guerrilla Marketing, a Cost-effective way to Promote Business

Posted by Maya Pillai

“Done poorly, guerrilla marketing can make your company look like a nightmare. Donecorrectly, it is one of the single most powerful marketing tools.” – Experiential MarketingForum Guerrilla Marketing, which is an alternative form of marketing, was a term coined by Jay ConradLevison in the early 1980s. This form of marketing depends mainly on time, energy andcreativity than on hefty marketing … Continue reading


Online e-Guide helps Entrepreneurs & Small Businesses Understand their Financing Options

Posted by Usha Prasad

There is good news for small business owners and entrepreneurs in America. Your financial planning will become a lot easier now. Yes, an online e-Guide will help you understand various financing options for your business. SCORE, a non-profit association and premier resource for free and confidential small business advice and mentors to America’s small business, in association with Massachusetts Mutual … Continue reading


How Mobile Apps help Boost your Business

Posted by Maya Pillai

Times have changed and it is important to keep pace with the latest developments. This is more applicable to technology adoption among small/medium businesses, who, in order to succeed, have to keep pace with the latest Internet technologies. Businesses, whether small, medium or large, are becoming more mobile and it has become important for business owners and freelancers to take … Continue reading


Small Business Saturday – help local businesses reap big profits

Posted by Maya Pillai

“We have to work diligently to compete with the big box stores and the malls. All we ask is that the holiday shoppers not leave us out. It’s a chance for neighbors to support neighbors,” – Mary Ardapple, owner of Apple’s Bakery, Knoxville Ave, Peoria. Small Business Saturday is a national movement that was launched by American Express in the … Continue reading


Best Practices to Adopt in Getting New Customers

Posted by Maya Pillai

“The reason many small businesses fail isn’t lack of capital or experience. And it’s certainly not a lack of hard work. Most businesses fail because they don’t have a systematic and reliable way of attracting a steady stream of qualified leads.”  – Craig Garber (Direct Marketing Guru) If the start-ups and already established businesses have to grow they need to … Continue reading


America’s Jobs Act and its impact on small businesses

Posted by Maya Pillai

“I won’t be satisfied until every American who wants a job can find one, and until workers are getting paychecks that actually pay the bills, until families don’t have to choose between buying groceries and buying medicine, between sending their kids to college and being able to retire in some dignity and some respect.” – President Barack Obama. On September … Continue reading


Websites for Small Businesses are Overrated

Posted by Maggy

Online business presence is practically mandatory these days. If your business does not have an online presence, you are nonexistent to potential customers. Most businesses try to build their online presence through websites or blogs, which are great in our opinion, but are just too time consuming and sometimes expensive to build and maintain. So how does a Small Business … Continue reading