Mobile Phone Advertising gives your Business Marketing Muscle

Posted by Maya Pillai

“Consumer mobile applications and services are no longer the prerogative of mobile carriers.” – Sandy Shen (Research Director at Gartner,Inc.). Mobile advertising is a growing trend that many small business owners are looking at with awe and are seriously considering to give a try. This form of advertising is growing in spite of the economic downturn. In the year 2008, … Continue reading


Technology trends that’ll help business move forward in 2012

Posted by Maya Pillai

Tablets and Smart phones were the hottest technologies in the year 2010 and 2011. At the same time, small/medium businesses recognized the potential of cloud-based technology and collaboration services this year. In the year 2011, more and smaller business owners took initiative to use cloud-based services to boost the growth of their business. With the year almost coming to a … Continue reading


Businesses Unprepared to Support New Mobile Ways of Working – Citrix Survey

Posted by Usha Prasad

Findings from a recent global survey by Citrix Systems, Inc., provider of virtual computing solutions, reveal that small- and medium-sized businesses (SMBs) are coming under growing pressure to enable their employees to use their personal smart phones, tablets and other devices for business use. Some 25 percent of companies are already supporting the use of such devices in the workplace, … Continue reading