Instagram is emerging as the social media platform for small businesses. Enterprises are having a dramatic reduction in connecting with their followers on Facebook, a mainstay for small businesses till recently. It is wise not to rely on Facebook alone and have other quality options. Instagram is a social media platform where users can share images with other followers. Currently … Continue reading
Posts Tagged: Instagram & Snapchat Branding
How Small Businesses Can Use Snapchat
Though a relatively recent product, Snapchat has captured the public’s imagination. As snapchat advertising is rising in popularity and free to use, small businesses can leverage its power and use snapchat to promote business and wide reach in their sales and marketing efforts. Some notable Snapchat statistics There are 100 million monthly active users 70% of Snapchat users are female … Continue reading
The Art of Effective Branding
Branding is done not only by the giant organizations but by small businesses too. Some companies do manage without investing in branding your business. But implementing the right kind of branding strategies will give your small business an edge over its competitors. We look at the concept of effective branding and the associated strategies. What does a brand signify? A … Continue reading
How to Get More Customers This Year
By now, small business owners should have new strategies in place to find new customers and thereby increase their sales. If only we were living in a picture perfect world, where we would have an unlimited budget, every lending institution would give us loans, luck would favor us and our touch would turn everything into gold. Unfortunately, it is not … Continue reading
Importance of Branding for Small Businesses
One of the most powerful elements of any business is branding. It is a misconception among many that creating a brand for a company just ends with the company logo. It is worth mentioning that logo is only the beginning of your branding exercise. The reason is that the consumers identify your products or services by the logo, which portrays … Continue reading
Why do Small/Medium Businesses Need a Website?
Should small businesses have a website? Whether your goods or services can be sold online or not, you still need to have a website. In brief, if you have a business you should have a website. The reason is simple. Your business should have Internet presence because your potential customers, investors or business partners can understand more about your business … Continue reading
How Mobile Apps help Boost your Business
Times have changed and it is important to keep pace with the latest developments. This is more applicable to technology adoption among small/medium businesses, who, in order to succeed, have to keep pace with the latest Internet technologies. Businesses, whether small, medium or large, are becoming more mobile and it has become important for business owners and freelancers to take … Continue reading
