Posted by Apptivo Business Advisory Team

The old school of thought that facing off against your competition was the only way for business to operate simply has gone by the wayside. Today, networking is considered important to the modern business and a good relationship with the competition is actually sought after. It’s not as difficult as you might think to get in among your competitors.

Networking online with competitors isn’t that difficult to accomplish. Social media allows you to become friends with your competition engaging in conversation and chat both on a business and personal level. Sites like Facebook are a great tool to interact with the competition. Enjoy a game, chat with your new found friend(s), discuss business strategies, and think about setting up a page as well as your profile.

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Twitter is another social media tool that allows you to easily connect with the competition. Start following tweeters and they will start following you. Some will re-tweet. This is a well thought out game with your market competitors, allowing you to expand your exposure in social media.

Take advantage of the blogs of your completion. Make your comments and you can generally place a link to your website. Of course, your comments need to be valid. Product reviews and product news is a great way to interact with your competition, and build a strong rapport.

Check out the product reviews the competition has out there. Even companies that sell many products only have a handful that do well, so you can write reviews for those products or post something interesting about the other company. It’s a great way to get exposure you would not otherwise get.

There are many ways to form relationships with the competition. Thanks to the internet networking with the competition has become much easier and all businesses can benefit from this networking. The online opportunities are endless, beyond what one can even comprehend. Take the time to grow your network with the competition and enjoy the rewards that come from this type of connection.

The days of every man for himself are gone. That was the old way of doing business in a generation long gone. Today’s most successful businesses have learned how important it is to network with the competition and how that networking can bring much success to your business and the business of the competition. There’s plenty of customers to go around. If you want to be successful think and act like the entrepreneurs of today.