Posted by Apptivo Business Advisory Team

Online businesses are increasing at a rate not seen before in any other market. There are hundreds of thousands of e-commerce sites in operation. To have a successful online business you need to be competitive and keeping a tight rein on your business operating costs is critical.

An online store has the monthly web hosting cost. Different web hosting companies offer different services so do your homework and find one that meets the needs of your business. Many also offer significant savings when you pay for your hosting by the year. It’s a great way to save.

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The cost of goods and purchasing products for your online business is usually one of your larger expenses. Cost of goods can be reduced significantly by taking some time to shop around for the best product pricing, and the best shipping rates. Many wholesalers offer discounts based on the quantity. Take advantage of these savings because they can be significant. The longer you buy from one supplier the more likely you’ll be able to negotiate a better price. Loyalty is important.

A merchant account is a main expense to an online business. There are a number of different merchant accounts to choose from. The cost per month and the percentage they take varies. Some are based on dollars processed, while others are straight across the board. It’s worth investing some time here to find the best merchant account provider for the type of business you operate.

Website maintenance cost can add up to thousands of dollars a year especially if you need changes made to the site daily. Adding product, reworking descriptions, and changing prices isn’t as hard as you might think, once the site itself is built. You should learn to take care of this yourself.

If you ship products to customers check out all the shipping options available to you. There are different services offered by the post office and many courier companies will offer you huge discounts if you sign on with them and agree to send all your freight using their company. When used for items you ship and items you receive you will save significantly.

Running an online business is no different than running a traditional business. There are costs associated with operating that business and the lower you can keep those costs the more you can increase your profit. We’ve touched on only a few of the main areas where operating costs can be reduced but keep your eyes open because there are many others.