How eCommerce companies can succeed in the tough market?

Posted by Maya Pillai

In recent years the global marketplace has changed a lot. Businesses are no longer restricted by borders or location. Customers can be from any part of the world. E-commerce is already having a major share in the market and is growing at breakneck speed. However there is lot of completion in this field. Only the fittest will survive in this … Continue reading


The Growing Importance of CRM in eCommerce Sphere

Posted by Maya Pillai

eCommerce CRM

Customer relationship management is one of the keys to success of an enterprise, irrespective of its size. Though in the past, CRM was popularly used in the Business-to-Business, its slowly gaining importance in the Business-to-Customer space. To be more specific it’s gaining significant importance of CRM for eCommerce business. One of the reasons for the significant shift in the CRM … Continue reading