As a small business owner or freelancer, the objective of your business is to get new customers and boost sales. To see your business rise to the next level, you must concentrate on the various factors which influence your existing customers to return as well as ways to gain new customers. There are many ways to get existing customers to … Continue reading
“The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.” Peter Drucker New Year, new beginnings, new challenges and the same old business. By now small business entrepreneurs should have weighed their profits and losses of the past year and are looking forward to a positive economic … Continue reading
“A leader that has nobody following him is just someone taking a walk.” John C. Maxwell (Leadership Expert) The year 2012 has started with a bang. By now, you as a SMB owner, would have taken stock of the success and failures of the previous year. Goals and milestones should already be outlined for this year, all geared up to … Continue reading
A common question asked by start ups and small business owners these days is “which social network is the best?” The answer is simple. The social channel that suits your business and meets your marketing goals is the best. But the sad fact is, many SMBs have not looked beyond Facebook and Twitter. They have not tapped into the power … Continue reading
“A lot of people appear to be saying that they’ll use the G+ “Hangouts” video group chat function from here on no matter what” – Alex Schleber (Business Coach). Social networking has become a part and parcel of the small business marketing strategies. It is a fact that Facebook and Twitter are the most widely used social channels by small … Continue reading
Business Summary Money Crashers is an online personal finance site, devoted to helping people make smarter money decisions in their everyday lives. They provide valuable and relevant information on a variety of topics ranging from ways to save money in your everyday life, retirement, and investments. Their diverse topics range from how to make your home more energy efficient to … Continue reading
The time has started ticking to welcome 2012. It’s another New Year,that brings with it new hopes, promises, dreams and goals. Small business owners, who have weathered tough times and economic challenges in 2011, are gearing up to face the New Year with new challenges and better business opportunities. And, what better way than to list out new business goals, … Continue reading
“I think the environment should be put in the category of our national security. Defense of our resources is just as important as defense abroad. Otherwise what is there to defend?” – Robert Redford (American Actor, Businessman and Environmentalist) As per the report from a survey conducted by the U.N. Global Compact, “In spite of the rising competition and technological … Continue reading
For all business owners, it’s time to take stock of the achievements and failures of your business goals in 2011 and list new goals you want to accomplish in 2012. A couple of small business owners have shared the business goals they are aiming at in 2012. Today, we will tell you what goals Andrew Schrage, Founder and Editor of … Continue reading
There are few things as frustrating in the world of business as a customer who won’t pay. You delivered the product or service as promised, but the customer hasn’t lived up to their end of the bargain. If you’re striking out time and time again, it might be time to change the game plan. Below are a few strategies you … Continue reading
