Search Engine Optimization (SEO) is the key to success for any business that is active on the web. It not only helps find relevant keywords when searches are conducted via search engines, but also helps save a big deal of money. As experts put it – “SEO is the best customer acquisition strategy in the online world”. Jason Mark Anderman, … Read more
Andrew Schrage, Founder and Editor of Money Crashers, launched his start-up SparkCharge Media – a conglomeration of financial websites including MoneyCrashers, in 2008. He started his business on a shoestring budget at the height of the recession. “With my business plan, I knew how much I had in savings that I was willing to allocate towards the business, and I … Read more
Sam Lazarus of Best Corporation, Inc., who is also a ServiceMaster franchisee, in Wichita, Kansas, has seen significant savings in his business by adopting various cost cutting measures. Let’s hear it from Sam himself – “With the economic downturn,as a small business owner I have systematically focused on cost cutting. This year, I once again began evaluating every vendor that … Read more
Small and medium enterprises (SMEs) are the backbone of any modern economy. So are the trade cycles. During the recent recession, Asian economies came out with minor bruises here and there, whereas the European economies and those of the Americas had a tough time. In general, during the recent economic downturn, business sectors around the globe panicked and the world … Read more
