Economy Priced Premiums “People still need to recognize, advertise and celebrate”, observed Bruce Felber of Felber & Felber Marketing and a Board Member for PPAI. However, more than ever before, marketers now strive to optimize the return on investment for all promotional items purchased and used. Therefore, we offer tips for better premium purchases: Track Sales Leads for FREE using … Continue reading
There are many professionals who are struggling to acquire new customers for the products or services that their businesses deal with. Regardless of the type of small/medium business you are doing, there are many marketing strategies that will help you fine tune your marketing plans. Remember that the heart and soul of any business is the client/customer base. The success … Continue reading
These days, you don’t see ford.com listed at the end of a Ford TV commercial during the Super Bowl prime spot; instead, you see facebook.com/ford and twitter.com/ford. We are in the era of social media in which businesses are driving traffic to their social media sites vs. their official websites. Businesses invest major marketing dollars in social media to grow “likes” and “following” … Continue reading
Everyone knows that Marketing is key to succeed with your business, and in many cases even the mere survival revolves around how well you market your products and business. So, what is marketing? There are many definitions, but I like this one – Marketing makes selling superfluous. Obviously marketing and selling go hand in hand and we know that sales … Continue reading
Recently, I was flying on a plane and saw an ad for the Lamborghini-Aventador pen in airline’s inflight magazine. I know Lambo = expensive, but thought their pens may be affordable. So, checked out the price – it was a whopping $995. Sure, it must’ve been made using expensive materials, but that didn’t sound like the main reason for such … Continue reading
I visited my development center in India recently and took my team out for dinner to a decent restaurant. We had some nice food and then started talking about all the things that are in front of us. Our goals, milestones and the likes. Finally, I said, “Guys, lets get these things done and meet here for dinner in a … Continue reading
Small businesses have an unprecedented opportunity because of mobile marketing; for the first time in history they have access to a marketing channel that is plentiful, cheap, targeted, and effective. As recently as ten years ago, small local businesses had few options for drumming up business. They could take out an ad in the yellow pages, hire a few kids … Continue reading
If you have a product/service then you need to advertise it to get business. If you do not advertise then nobody will know about your product and you will not get the desired business. Advertising enables you to promote your business products and services. Advertisers spend millions of dollars every year in advertising to promote sales. People prefer to purchase … Continue reading
Internet shopping is the current trend. There are many things you can do over the Internet. If you want to reserve an airline ticket just enter the destination and port of departure. Other parameters include which class you want to travel in and whether you want window seat or aisle. Once you’ve entered the parameters the site will display available … Continue reading
Apptivo’s Social Biz Page is here to replace the hassle of creating a webpage for your small business. Send customers and clients directly to this site to learn more about your company. Here are the steps to creating your Free Social Biz Page. Free Document Sharing made easy through Apptivo. Log in to Apptivo and go to the Social Biz … Continue reading
