Defining better goals and strategies help your business scale new heights

Posted by Usha Prasad

For all business owners, it’s time to take stock of the achievements and failures of your business goals in 2011 and list new goals you want to accomplish in 2012. A couple of small business owners have shared the business goals they are aiming at in 2012. Today, we will tell you what goals Andrew Schrage, Founder and Editor of … Continue reading


Guerrilla Marketing, a Cost-effective way to Promote Business

Posted by Maya Pillai

“Done poorly, guerrilla marketing can make your company look like a nightmare. Donecorrectly, it is one of the single most powerful marketing tools.” – Experiential MarketingForum Guerrilla Marketing, which is an alternative form of marketing, was a term coined by Jay ConradLevison in the early 1980s. This form of marketing depends mainly on time, energy andcreativity than on hefty marketing … Continue reading


Sunny Outlook for Small Businesses in 2012

Posted by Usha Prasad

We have heard a lot about the hardships and economic challenges small businesses faced in 2011. Despite these economic hardships, Small Business owners in America are setting themselves up for a comeback, says a survey. A recent survey by Zoomerang Online Survey & Polls and GrowBiz Media revealed that more than 40 percent of small and medium-sized business (SMB) owners … Continue reading



8 Great Visual Marketing Ideas you Must Know

Posted by Maggy

We have selected 8 great visual marketing ideas for your business taken from the book Visual Marketing, by David Langton and Anita Campbell. David Langton is a visual communication designer, blogger, and author of visual design. Anitca Campbell is the CEO and founder of Small Business Trends, http://smallbiztrends.com. 7. How Many Ways Can You Destroy Your Printer? Going Viral with … Continue reading


Sneak Peak at Facebook’s new feature for Businesses

Posted by Puneet Yamparala

Facebook New feature

All the small business owners who have adopted Facebook to promote their business and to engage with their customers have another tool at their disposal. This new tool is the Facebook Page recommend feature. With this new feature you can recommend Facebook business Pages just like you are used to recommending other content which you find all over the web.Here’s … Continue reading


Top 10 Marketing Mistakes to Watch out for

Posted by Marketing Advisory Team

Love it or dread it.  Right brain or left.  Waste of money or revenue generator.  Marketing is always in question. Should we do it?  Why isn’t it working? How much should we spend?  Can we even afford it?  Why do others do it so much better? The answers are actually quite simple. Unfortunately, too many people get easily confused over … Continue reading


Tips to Creating a Healthy Relationship between Sales and Marketing

Posted by Marketing Advisory Team

One of the many challenges that a business can face is the friction between the Sales and the Marketing departments. Though these two generally work towards increasing the revenue of the company, oftentimes, they are at odds with one another. These internal problems can be detrimental to the company, and result in wasted revenue and time. However, there are a … Continue reading


The Big Marketing Duh- it’s all about sales

Posted by Marketing Advisory Team

If you had a surefire way to increase qualified leads and help sales close more business, why wouldn’t you do it?  What if it was an easy, proven way that doesn’t always require you to acquire and learn new software, blog/tweet/or otherwise use social media or even be numbed by analytics.  I bet I could sell you this painless marketing … Continue reading


“Marketing can be a Waste of Time and Money”

Posted by Marketing Advisory Team

As much as it pains me as a professional marketer, I have to agree with that statement when many small businesses tell me that.  For them, they are so consumed with operations that they have only be able to do random, sporadic and amateurish marketing.  No wonder they aren’t getting much from those efforts! However, everyone knows instinctively that marketing … Continue reading