The Risks of Starting a Startup

Posted by Maya Pillai

Start ups

Many people consider becoming entrepreneurs for varied reasons. Before venturing into business it is important to be aware of the associated risks. This will definitely help improve the chances of succeeding. As in life, in business also, entrepreneurs need to take risks. The challenge is to anticipate pro-actively all possible risks to emerge as financially successful, reputed, efficient and long … Continue reading


Don’t Get Sucked into a Cash Flow Slump

Posted by Maya Pillai

In the modern-day volatile business environment, businesses irrespective of their scale of operations are perpetually prone to facing a cash slump. A cash slump occurs when cash inflows are insufficient to meet cash outflows. If managed ineffectively, a cash slump can affect the long-term profitability targets of the firm. Thus, it becomes important for managers to not panic and take … Continue reading



4 Ways to Improve Your Memory

Posted by Maya Pillai

We certainly grow wiser as we grow older. Nevertheless, the risk of losing our grip on our memory is impending. Our memory is like a diary. It holds our past experiences and choices that define who we are. These experiences guide us as we move forward in life. The memories work like a base for our decision making processes. We … Continue reading


What Books are Leaders Reading?

Posted by Maya Pillai

Have you ever wondered what makes leaders pioneers in their area of business? What is it that sets them apart from the ordinary crowd? The answer is simple. Leaders are constant learners. They never let go of a single opportunity of discovering new knowledge. There are several ways through which one can learn. Listening to what others have to say, … Continue reading


Do You Have the Traits of a Successful Person?

Posted by Maya Pillai

Starting a business is not a cakewalk. If someone tells you otherwise, chances are, they are either lying or haven’t ventured into any business. Working tirelessly for endless hours, sacrificing sleep and gratification, being constantly confronted by challenging situations is just the beginning. Success is something all of us want to achieve in our life. But if success were a … Continue reading


6 Money Saving Tips for Small Businesses

Posted by Maya Pillai

Every business, large or small, is established with the motive of profit-making. Successful businessmen have their own signature style of managing their business. Service or manufacturing, there is always scope for improvisation in order to increase the efficiency of the resources that would enhance a business’s bottom line. However, charging a higher price for a product or service to your … Continue reading


Is Snapchat for your small business?

Posted by Maya Pillai

Snapchat is a social app for your smartphones. Young people who are either in high school or in college use this social media application to connect with their friends. Instead of texting, they use videos and photos to convey their message. Snapchat is a mobile application that can be downloaded on to an iPhone or Android device. The young crowd … Continue reading



Why SEO is Still Important for Small Businesses

Posted by Guest Blogger

SEO, or search engine optimization, has gotten a bad rap over the past couple of years, particularly in the wake of Google’s recent algorithm changes. Some people have even declared that SEO is dead or moribund. Some insist that PPC (pay per Click), or Search Engine Marketing, is a better tool to drive traffic to one’s site and is well … Continue reading