The goal and objective of every small business is to make profit. However, that is possible only by improving the efficiency of the sales cycle. For that, the small business should provide have a dedicated sales team and also provide them with right tools that would help them to keep the sales funnel/pipeline healthy. A study conducted by MarketingSherpa, revealed … Continue reading
Posts Categorized: Sales & Marketing
Sales Managers Break Your Quarter Targets- How
Achieving or rather breaking the quarterly sales target is the goal of a sales manager of a small business enterprise. However, to crush the quarterly sales a sales manager would need to understand the present level of competition, the rhythm of his sales cycle- the winning as well as losing cycles. By comparing the two rhythms, he can chalk out … Continue reading
Importance Of Using Mobile Customer Relationship Management Application In Small Businesses
Many small businesses have implemented in-house CRM systems to make it easier for their employees. However, once a sales rep leaves his office he is totally disconnected from his CRM system. Usually a sales team has most of its sales representatives in the field to meet with a potential prospect or to close a deal. When he is on move, … Continue reading
Why Video Marketing Should Be Adopted By Small Businesses In 2016
As per a report of Cisco, by 2017, video will be responsible for 69% of the internet traffic to the websites. Studies and experts opine that small businesses should tap the power of video marketing. The digital marketing gurus suggest that if a targeted audience happen to view the video of a particular brand there are chances that they will … Continue reading
It’s Time To Close That Sale- Tips To Close The Warm Leads
Today’s consumers rely on the social media channels to research on the products or services that they wish to purchase in the near future. It’s a competitive business out there and if a small business has to be successful, it has to have its sales and marketing strategies in place to convert the prospects into leads and leads to warm … Continue reading
How Small Businesses Can Improve B2B Outbound Sales
B2B outbound sales approach have evolved with time as the businesses today are more focused on qualitative relationship where the role played by a company’s sales representative is more of a trusted advisor. Traditional outbound sales was all about the number games that were measured quantitatively while the modern approach focuses on the quality and how the relationships are built … Continue reading
Brand Storytelling: Entrepreneur Needs To Know The Elements
“The shortest distance between a human being and the truth is a story”- Anthony de Mello Imagine this scenario. You are contemplating a trip to the Napa Valley for wine tasting. When you search the web you come across awesome and scenic pictures of vineyards. However, there are no relevant information regarding the types of wines, history of the vineyard … Continue reading
Games App: Basic Features that make them Popular
There is a boom for games applications as smartphone, tablet and other similar mobile devices market continues to grow. As per the report published by International Data Corporation (IDC) in the year 2010, mobile apps that will be downloaded will come close to 183 billion in 2015. With an increase in demand for smartphones and other similar mobile devices, there … Continue reading
The Reasons Why Small Business Should Use a Customized CRM Tool
Small businesses are being forced to re-evaluate the way they handle their customers because the ultimate goal of all businesses, apart from profit-making, irrespective of their sizes is the relationship optimization. And the key to achieving this goal is being proactive. Today’s businesses assess consumer preferences using social media tools as well as other related content. Once an entrepreneur decides … Continue reading
How’s your customer support doing?
Customer, who was the king yesterday, is today an emperor. They have the power to make and break your business. In this technological world, any wrong move your customer support personnel makes will immediately be displayed by the customer on one of the many social media platforms. This can damage your business to a certain extent. Remember, a returning customer … Continue reading
