Today’s consumers rely on the social media channels to research on the products or services that they wish to purchase in the near future. It’s a competitive business out there and if a small business has to be successful, it has to have its sales and marketing strategies in place to convert the prospects into leads and leads to warm … Continue reading
It’s an era of consumer choices and empowerment. Today’s customers have multiple choices, and various channels to purchase products/services and different platforms to talk about their experience while using the product/service. Hence, understanding customer needs lays as a base. The businesses cannot ignore the consumer conversations if they want to retain their customers and acquire news ones. Therefore measuring customer … Continue reading
A small business whether it’s a startup or a seasoned one would be a success only if its owner is able to manage time effectively to complete the tasks efficiently. There are time tracking tool when small business owners wish there was a magic formula that allows them to do more tasks in the given time period. For a business … Continue reading
B2B outbound sales approach have evolved with time as the businesses today are more focused on qualitative relationship where the role played by a company’s sales representative is more of a trusted advisor. Traditional outbound sales was all about the number games that were measured quantitatively while the modern approach focuses on the quality and how the relationships are built … Continue reading
“The shortest distance between a human being and the truth is a story”- Anthony de Mello Imagine this scenario. You are contemplating a trip to the Napa Valley for wine tasting. When you search the web you come across awesome and scenic pictures of vineyards. However, there are no relevant information regarding the types of wines, history of the vineyard … Continue reading
With January already behind, small business owners have only 11 more months to make relevant and innovative changes that would take their businesses to the next level. Here we have listed a few top trends the business owners as well as the experts are expecting 2016 to hold for small businesses. Businesses should focus on building relationships and creating connections … Continue reading
“The wise adapt themselves to circumstances, as water molds itself to the pitcher” – Chinese Proverb – There is a gamut of various leadership styles that small business owner can harness. World has seen great leaders such as Nelson Mandela, Dalai Lama, Steve Ballmer, Jack Welch and many others who have led the people. The leadership style of these leaders … Continue reading
There is a boom for games applications as smartphone, tablet and other similar mobile devices market continues to grow. As per the report published by International Data Corporation (IDC) in the year 2010, mobile apps that will be downloaded will come close to 183 billion in 2015. With an increase in demand for smartphones and other similar mobile devices, there … Continue reading
Small businesses are being forced to re-evaluate the way they handle their customers because the ultimate goal of all businesses, apart from profit-making, irrespective of their sizes is the relationship optimization. And the key to achieving this goal is being proactive. Today’s businesses assess consumer preferences using social media tools as well as other related content. Once an entrepreneur decides … Continue reading
Small business owners have to pay estimated tax quarterly and should not wait till April 15 or when other type of tax payers file their respective returns. These quarterly payments are for the amount the small businesses estimate that they owe the government. In case estimated tax payments are not paid timely, the small business might have to pay heavy … Continue reading
