Crowdsourcing is the concept of connecting many potential contributors with a particular project. Small businesses leverage crowdsourcing to survive and even thrive in the competitive market. So if you are a small business owner you can start using this strategy right away. Many small business owners make the mistake of thinking they have to do everything in their business on … Continue reading
Posts Categorized: Networking
How small businesses can make use of LinkedIn
Though there are several social media management tools present on the Internet, LinkedIn is the most popular among businesses and professionals. It is a widespread misconception that LinkedIn is suitable only for big businesses. Small businesses can greatly benefit from the host of LinkedIn new features. The professional networking platform offers useful features for networking as well as finding potential … Continue reading
Are you using social media correctly?
Nearly everyone is on some kind of social media platform nowadays. Small businesses are increasingly leveraging social media as a potent marketing tool. We look at whether you are using social media correctly. You don’t update regularly – A social media account which is neglected and sparsely populated sends a wrong message to current and potential customers. It is recommended … Continue reading
Importance of Networking
Networking is the business mantra of today. Success comes to them who have the right contacts. This is also true of small businesses. As an owner of a small business, you realize the crucial importance of networking. LinkedIn and the Small Business Owner The question is how to network? LinkedIn is an ideal choice. It is a popular platform for … Continue reading
8 Expert Advices on Building a Relationship with your Customers
“The purpose of business is to create and keep a customer.” –Peter Drucker (Management Consultant) A customer is the best friend of any small business owner and their relationship is key to any marketing strategy. Customers play a vital role in brand building and positioning your products in this competitive market. There may be many reasons why a customer/client may … Continue reading
